So I Spoke At A Stevens-Henagers College Today
My father is an adjunct professor there teaching business classes. I was telling him about my latest project (just launched into beta yesterday) as well as a bunch of other stuff that I do about making money online and just general business and marketing stuff that I do. During this conversation he asked me to come as a guest speaker for his class. I figured.. why not.
Then he tricked me into wearing a suit and tie.. at least I looked good. His class had around 10 people in it. I rambled on about PPC, researching your market, networking, funding sources, gave some ideas that I haven’t even started like a comparison site about products made by “green” companies, marketing spring break vacation to facebook users.
I started about how I made connections with people and how important it was to actually care about people. People can generally tell when you are just being nice to be nice vs actually caring about you. Then talked about how I found ideas and products that I could market online and so on. Somehow we got into funding. Venture Capitalists/Angel funding vs self funding. (I pick self funding when possible) Next we talked about very (and I mean very) basic concepts of Search Engine Marketing/PPC–buy low, sell high–basic. Then I talked about how I took the way I played MMO’s in the past and then I took those same concepts of find the best way to be successful at the game and applying them to my business life. Thus making work be the same as fun for me.
It may have seemed a bit dry, one kid was in the back talking to someone during about half of it. Everyone else seemed bored. It looked like just three people were actually listening. Did that give me a 30% conversion rate?
Whenever talking to people I wonder… Should you start with I make $XX,XXX a week/month to get their attention? Maybe I’ll do that in the future, but to me that always seemed to be a little too “look at me, how awesome I am” and I am not really trying to go for that right now.
Hah, I accidentally missed this post. I think I know what you mean, even though i am new I do get the yawn effect when talking about affiliate marketing/ppc to my brothers who are about my age. But, I think if you use the XXX.XX opening, people will be attentive, but not really listen for the information. I think it will be like the get rich quick people who want a quick and easy answer.
You should record or vid your next speech because I can’t even find the one of Affiliate Summit.