PPC Engines that work — Update
Posted on March 2nd, 2008 by John Hasson
I thought I would update my list of PPC engines that we talked about at the Ask an Expert ASW08 session
(This updates my previous list)
1st Tier:
MSN AdCenter
Yahoo Sponsored Search
AdWords
2nd Tier:
SuperPages
7Search
AdSonar
3rd Tier:
LookSmart
Enhance
SearchFeed
goClick
Miva
PPC Engines that I have consistently lost money using:
Ask
Kanoodle
IndustryBrains
ChaCha
AdBrite
ContextWeb
Anything in the 3rd Tier I will test for a niche, but I won’t spend much time on it. 1st and 2nd Tier I will spend more time testing a niche.
Thanks for the list! I never thought about testing some second and third tier PPC engines. Actually I never new some of those sites existed! I’ll be sure to keep them in mind.
Quick question, do you test them from the get go or do you only use them if you get a successful campaign in yahoo/google/msn?